• A NextGen Tech

    Trades & Crafts Biz Studio

    AI Creative Agency,

    Blockchain-Based,

    in Mid Americana


    A Full Stack Media Agency serves as Education for Students & Interns Working w/ a Small Biz Network.

    Labs for American Dynamism & Micromanufacturing including Sassafras Sound & JuneBiscuit Audio.

    Backed by VC & Family Offices of Repeat-Exited Start Up Founders / EY Entrepreneurs of the Year.

    Proudly supporting, hosting, sponsoring HackerHouses & Competitions w/ hundreds of teams building in AI, Blockchain & IoT across the Country and in Kentuckiana.

  • SERVICES

    STUDIOS

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    AI-Based Creative Agency

    Creative studios powered by AI. Commercials, Marketing, Brand, Design. Strategy, Market Identification and Channel Distribution.

    Small team of students, interns & pros using the latest AI tools across the entire stack. E-Commerce, Website, Ads, Commercials, Content, Video, Photography, Copy.

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    Real, Life, Examples

    Portfolio includes building and expanding an online business through direct and platform channels. Photography of products in rapid iterations and contexts turned to video and text, A/B tested, stood up ‘sister’ brand with specialized search indexing.

    Results include higher total sales, higher per ticket sales, product focus for higher profits and better scale, new market penetration.

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    Take a picture of your product, place it against a synthetic backdrop like feudal japan or a retro video game, now write copy, turn it to video trained on best performing commercials from the past decade, now create a site optimized for your current customer base, then identify new customer base, create sister brand/site/channel and iterate for new audience.

    When you can do all that - basically anything - almost effortlessly with AI, the real question is what should you do? What’s the best strategy, not just the most profitable but the most meaningful.

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    What else? How about using blockchain to turn your cost centers into revenue generators.

    Pay rent? Run a blockchain-based 5G node like Helium to give your customers/coworkers better service inside your building, then broadcast it to your neighborhood. Take the earnings, cash out & apply them to your rent. Or leave them as your new 401k.

    We’ve done it, (see Sassafras broadcast map), and can help you.

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    Replace credit card fees with blockchain-based payment to auto earn. Swap out paying 5% for earning to impact the bottom line.

    Open up ticketing and check ins, using wallets as a new channel for rewards, customer acquisition & retention and communication.

    Sell your product on new rails, to an eager audience, without rent-seeking Apple / Google cuts. Use a web-3 mobile stack for distribution, or develop your new app natively there using AI.

    We’re doing that in our labs - and can help you.

  • E.D.U., through B.I.Z.

    Learn, doing biz

    Hire, real biz students / interns

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    I'm a Small Biz Owner

    Want help making your biz better - strategy, brand, marketing, sales, social, content, collateral?

    Let us put our students, interns & pros in creative AI on your project.

    Need additional horsepower for your biz - someone who's learned in a real world environment?

    Join the Biz Network and let us match you up with a student or intern from the studio.

    We write small grants to small biz owners to hire students & interns - win for you, win for them.

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    I'm a Student / Intern

    Want to learn in real world environments - strategy, brand, marketing, sales, social, content, collateral?

    Come learn & practice creative AI with us working on small biz projects.

    Need a launching point into biz experience - learning in a real world environment?

    Join the studio as a student or intern and let us match you up with a business from the Biz Network.

    We write small grants to small biz owners to hire students & interns - win for you, win for them.

  • BIZ NETWORK

    PARTNERS IN CREATION

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    Space Bringing Sound to Light

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    Artisan Pottery for Table & Home

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    Pieces Meant To Be Lived with

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    Fine Woodworking & Stained Glass Art

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    Expert Gunworks & Cerakote as Art

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    Range with Expert Training & Events

  • INCUBATOR

    LABS SPINNING UP NEW TRACKS

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    Life Has Surface Noise. Curated Music, Online Store, Album Subscriptions Services, and Manufacturing of JuneBiscuit Audio for Custom and Studio Environments and 'Listening Bars' featuring Albums as Art with High Quality Sound Experiences for Anyone in Any Space. Artist and Community Events, with Record Label support.

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    JuneBiscuit Audio

    All That & a Glass of Milk. Vintage and vintage-inspired custom audio solutions for studios, workshops and retro spots.

    "The JuneBiscuit System sounds so much more natural and musically expressive of the instruments than the supposedly acclaimed studio gear." - JuneBiscuit Client, European Organ Repair Specialist & Music Teacher

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    BaaS-ed Booze

    American, Based, Booze. Bourbon-as-a-Service.... like SaaS but tastier. Working with our partner bourbon fund 1791 Capital and blockchain & AI-based spirits startup Baxus covering both institutional & retail to buy barrels, then bottle, label, vault and sell on their online consumer marketplace. Brand, strategy & marketing by Sassafrass Studios.

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    Weber Press

    Yes, a Physical Printing Press. Max Weber in action... like a 'ghost kitchen', with a splash of AI. Stay Tuned.

    Do you know Aramaic? Are you interested in using AI to assist translating targums & early Church Fathers (before the Greeks)?

    Reach Out to Us

  • TEAM W/ NATIONAL IMPACT

    BASED IN MID AMERICA

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    Real estate for historic renovations in mixed-use space like the LongTail building, an old bourbon bar named after a Triple Crown-winning horse, down the street from Churchill Downs. Now broadcasts blockchain-based IoT and 5G while serving as offices for and hosting events to support start ups.

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    Crypto-First Founders Fund. Fund of funds in VC and hedges running direct investments in startups and liquid assets. Labs include running nodes with internships and an incubator for technical projects and financial portfolio management sandbox.

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    Family Office focusing on Blockchain. Sponsoring HackerHouses, globally, national, regionally. Fund of funds with labs running blockchain-based IoT and directly supporting crypto-based spirits funds, operating companies and consumer marketplaces.

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    THE WHITE HOUSE

    Served as Expert Advisor in Innovation, Entrepreneurship and Policy to The White House under Multiple Administrations.

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    YALE

    Yale grad in political science with interdisciplinary studies in philosophy and literature and lab work at the Human Pangenome Project mapping the human genome.

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    MIT

    Guest Lecturer / featured interdisciplinary speaker on technology, innovation & entrepreneurship, and workforce development at MIT, Harvard, Hopkins, George Washington, etc., working with students to create new businesses.

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    SORBONNE

    PhD seminars at the Sorbonne’s Institute for Advanced Studies (EPHE / PSL), an interdisciplinary think tank focusing on research in the humanities, social sciences, and technology.

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    SPACEX

    Rosenthal delivered "the most intellectually entertaining talk I have *ever* heard. By far."

    Steve Jurvetson | Board @ SpaceX & Tesla

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    FULBRIGHT

    Fulbright recipient from the US Department of State for doctoral research in historical archives featuring paleography-based manuscripts, early print, and socio-economic network analysis.

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    BLOOMBERG

    Work featured in Bloomberg, Entrepreneur Magazine, NPR, Forbes, & US News & World Report, etc. Keynote / speaker at national technology events like SXSW, BTC Conference, Permissionless, etc. with new media accolades.

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    EY ENTREPRENEUR

    OF THE YEAR

    Repeat-exited startup founders in AI and data/analytics for B2B / SaaS. AI-based startup acquired by MIT spin out. Deal team to take acquirer to PE majority stake. Data/Analytics startup acquired by publicly traded company. Named EY Entrepreneurs of the Year, repping Middle America’s Ohio Valley.

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    OSTP

    Served as Expert Advisor in Technology and Policy to congressionally-mandated committees, dedicated and cross-functional government entities, and nonprofits including OSTP, ONC, HHS, NCVHS, NCQA, Meridian International Center, Robert Wood Johnson Foundation, etc.

  • Make your teens & 20’s count… come build!


    We live in a tumultuous time. The old paths are broken. New ones are not yet formed.

    Many young people are floundering, finding it impossible to navigate education, relationships, and purpose in life. Many people will say don't worry, take it easy, everything is meaningless anyway.

    We say now’s the perfect time– step up to the plate, find hard problems to work on, become someone who dreams and builds and accomplishes. Become someone who is generous and trustworthy and others can rely on.

    Start here…

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    WHY ARE THE TIMES TUMULTOUS?

    • We are living through a "Fourth Turning" as historians would say.
    • Human nature can be described in Cycles
    • Roughly described as ordered --> awakened --> agitated --> unraveling
    • We are in the unraveling. It is a tumultuous time. Our institutions are inept, wayward, and crumbling.
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    HOW WE CAN HELP

    • Learn how to recognize opportunities and take them
    • Learn how to become a self-starter, a doer, a builder
    • Learn how to take ownership and responsibility
    • Learn how to work hard
    • Find interesting problems to work on
    • Find what you're good at and what you enjoy
    • Find a mentor and get real-world experience
  • OPPORTUNITIES

    Options, Not 'Just' Education

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    Explore A Career In Watchmaking.

    "An innovative 18-month course includes robust technical training as well as a more conceptual education that serves our students both at and beyond the watchmaking bench." Free tuition, monthly stipend paid, final exam in Geneva.

    Want to start a Watch Repair Biz or watch buy/sell/trade biz online or IRL w/ Sassafras?

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    Next-Gen Technical Training.

    Retooling America’s Manufacturing Workforce. Full ecosystem Skill Training platform for advanced manufacturing. "100,000+ Americans into meaningful careers in U.S. Manufacturing. Over $300,000,000 in new salaries for the US."

    Want to set up an OpenXBuild COLAB w/ Sassafras? www.OpenXBuild.com

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    No-Cost Generative AI Training Courses.

    Advance your cloud career. "Get hands-on generative AI experience for free Put your AI training to use with a Google Cloud account. Start building with free credits for new customers and free usage of AI APIs."

    Want to put together a work group of students / interns doing AI w/ Sassafras?

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    Free online courses. In-person learning.

    Certification-aligned pathways in topics like Cybersecurity, Networking, and Python. "4.3 million students say Cisco Networking Academy helped them land a new job." AI & Data Science, Networking, Digital Literacy & Professional Skills.

    Want to put together a work group of students/interns doing networking, hardware & the supporting tech stack w/ Sassafras?

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    Build a Flower Business in Your Backyard.

    Online Workshop to master the skills to grow an abundant cut flower garden or build a flower business. "Key strategies, systems, and time-tested techniques used to build Floret’s thriving, profitable flower business on a tiny 2-acre property."

    Want to start a Flower Biz growing either at a place you pick or at Sassafras Acres?

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    Build a Rent-a-Node™ model Business.

    Create new and predictable revenue streams, meeting the exploding (AI) data center demand. "RNOs purchase racks of Symbiote® bare metal servers from Cachengo®. RNOs simply provide climate controlled environments, reliable power, fast internet, and Cachengo® installs the system on location. It’s really that simple!"

    Want to start a Node Biz at Sassafras Sites?

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    Be a Certified Gunsmith.

    Study and work from home, Learn Gunsmithing step-by-step, Including Firearms Design, Function, Repair, and Customizing from Master Gunsmiths.

    "Pick up any firearm, analyze the systems that it uses, determine the failure, make the appropriate repair. Completely Customize Firearms without compromising their reliability or safety."

    Want to start a Gunsmithing Biz w/ Sassafras?

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    Earn the Tesla Certification

    From OpenX

    A Skill Path has been generated for you, guiding you through the remaining 14 skills. Build projects specifically from Tesla's hiring & engineering team. AI, AR, & Training modules to aid you. "Upload your project and earn the Tesla Certification."

    Want to put together a work group of students/interns for NextGen Manufacturing?

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    Making Work Cool Again.

    For every five tradespeople that retire this year, two replace them. Work Ethics Scholarship Program gives away Millions for Skilled Trades. Job Board of Real, Good, Jobs, Hiring Now. Work Ethic Curriculum. "Redefining good education and a good job. We want people to understand the impact of skilled labor on their lives."

    Want to build a Trades Biz w/ Sassfras?

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    Want To Build Submarines?

    Hiring 140,000 tradespeople for a vital industry in national security. A BLUEFORGE ALLIANCE initiative to hire from highschool through master tradespeople. Jobs board and matching service for thousands of open roles in all 50 states. "100k+ tradespeople for one industry that most people don’t even think about."

    Want to build subs?

  • MORE

    Training, Certification, Badges, Diplomas & Degrees

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    Google Career Certificates.

    Certificates in anything from Project Management to Practical AI training. No Experience Required. Employer Network of partners actively hiring.

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    Microsoft Credentials.

    Applied Skills in Data, Dev, IT, AI. Targeted validation for real-world scenarios. Skill up for in-demand technical scenarios. Career Path Planner.

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    Adobe Digital Experience Certification.

    Certification in Design, Advertising, Analytics and beyond. Courses beginning with No Experience Necessary.

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    Amazon Web Services Training & Certification.

    Cloud skills and credentials. Security, Software Development, Data Analytics, Generative AI. AWS Cloud Institute.

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    Facebook Skills-Based Credentials.

    Courses and credentials from Media, Marketing, Community, Creative & Business Strategy. Agency & Company Partner Network.

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    LinkedIn Professional Certificates.

    Courses and assessments developed with leading brands. Covering Functional Skills and Business / 'Soft' Skills.

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    Shopify Badges.

    Verified Skills Badges. Technical and Strategic. Assessments with Learning Paths. Platform and Partner Network.

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    Nvidia Online Academy.

    Training, Courses & Certifications. DGX Systems, InfiniBand, AI and Data Science, Software and Tools, Networking, Cumulus Linux, RDMA.

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    Penn Foster.

    Online Accredited Diplomas & Degrees. From High School, through College, Trades, Skills and Beyond. Network of Partner Companies.

  • RESOURCES

    Things To Read, Follow & Explore

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    Free Courses on Beginning to Advanced Excel Skills.

    A thread: https://x.com/deepanshusharmx/status/1743963006097125409

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    Videos on Application & Scenario-based Excel Skills.

    A channel: www.youtube.com/@excelisfun

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    Framework Using AI to Rapidly Find, Fix & Scale.

    A thread: https://x.com/gregisenberg/status/1915023824929612115

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    Key Concepts in Stats, Math & AI Videos.

    A channel: www.youtube.com/@statquest

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    Key Concepts in Functional Literacy.

    A song: www.youtube.com/watch?v=8xe6nLVXEC0

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    Curriculum of Key Topics Explained by a Kitty w/ PhD.

    A channel: www.tiktok.com/@phdkitty

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    List of Cyber Security Online Training Platforms.

    A thread: https://x.com/hasantoxr/status/1743995382974341564

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    Example of a trades & crafts biz for a specific niche.

    A video: www.youtube.com/watch?v=8jMQsxrKDXU

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    Replit Turns Ideas into Products.

    A site: https://replit.com/

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    Tools-Based Guide Using AI to Rapidly Find, Fix & Scale.

    A video: www.youtube.com/watch?v=d0j_n3OOM7c

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    AI-Based Workflow to Search, Create a Resume, and Apply.

    A thread: https://x.com/nrqa__/status/1769015528776233372

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    Building by Day and Experimenting w/ EDU.

    A profile: https://x.com/pronounced_kyle

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    Funding / Powering American Manufacturing Trends.

    A profile: https://x.com/KTmBoyle

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    Nodes as a Service Meets Real Estate.

    A profile: https://x.com/ashleemikeyoung

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    Coming soon to Columbus, OH. (Also makes good retro GameBoy hardware: https://modretro.com ).

    A profile: https://x.com/PalmerLuckey

  • LOCATION

    414 E Spring St, New Albany, IN 47150